Gene Simmons is striking a new chord in L.A.’s real estate market … the Kiss co-founder is re-listing his Beverly Hills mansion and slashing the price by $1 million.

The legendary rocker put his beautiful Beverly Hills estate back on the market Monday with a new price tag of slightly under $13 million.

The 4-bed, 5-bath home is a whopping 7,741 square feet and boasts breathtaking views of the Pacific Ocean, mountains and a valley.

Gene’s Swiss-influenced abode also features an 1,800-square-foot deck, state-of-the-art kitchen, upstairs gallery space, and a home theater … and much more!

You may recall … Gene previously tried to sell this house for $13.995 million.